🌍 Crude Oil Instability Renews Debate on Energy Strategy
17th June 2025 Volatility in global oil markets has once again come into sharp focus as geopolitical tensions escalate in the Middle East. Crude prices have surged following recent Israeli strikes on Iranian facilities, pushing Brent close to the USD 80 mark—a level widely considered a threshold at which previously uneconomic sources of oil, such as shale and fracked reserves, start to re-enter the conversation. This development comes amid continued energy disruption caused by the war in Ukraine and increasingly fractured relations with Russia. As supply chains are tested and markets jitter, the conversation around energy resilience, security, and strategy is growing ever more urgent. At Gapuma, we remain mindful of the complex and often polarising nature of energy policy, particularly where fossil fuels such as fracked oil and gas are concerned. While fracking remains a subject of intense debate—on environmental, regulatory, and social grounds—what is undeniable is that rising oil prices tend to breathe new life into its economic case. At price points above USD 80 per barrel, advocates of fracking are likely to become more vocal, and investment interest could follow. However, it is essential to situate this debate within a broader strategic context. Short-term responses to supply shocks must not overshadow the longer-term imperative to create a more balanced and sustainable energy mix. Carbon-based fuels—while still an important part of global supply—must gradually yield to lower-emission alternatives that offer both environmental and geopolitical stability. Battery technologies, scalable renewables, green hydrogen, and smart grid infrastructure will all play increasingly pivotal roles in shaping the energy systems of tomorrow. These technologies reduce dependency on volatile imports, enhance domestic energy security, and contribute meaningfully to decarbonisation targets. As political analyst Marwan Bishara noted, “Energy has become the lifeblood of geopolitical power—a single disruption can reshape global alliances.” That reality has been laid bare in both Eastern Europe and the Gulf, and it continues to shape decision-making across boardrooms and governments alike. Reflecting on this moment, Jack Bardakjian, Gapuma’s Group Managing Director, said: “We need to be very judicious in the choices we make today to guarantee our energy security in the medium to longer term.” With the situation in Iran remaining fluid and the risk of further destabilisation high, the pressure on energy markets is likely to persist. Should a leadership vacuum emerge or regional conflict escalate, we could see further strain on oil flows and a renewed push by certain sectors for domestic energy sources, including shale and fracked hydrocarbons. Nonetheless, the long-term trajectory must point toward a healthier, more diversified global energy portfolio—one in which carbon-based fuels represent a smaller share and sustainability plays a greater role in both energy policy and investment decisions. Gapuma remains committed to providing insight and clarity at this critical junction, as markets, policymakers, and partners navigate the path ahead.
Gapuma’s Russell Brill Embarks on High-Speed Procurement Tour of China
26th April 2o25 From Chinaplas to Qingdao: Strengthening Global Partnerships Gapuma’s Procurement Director, Russell Brill, has just returned from a whistle-stop 10-day tour of China, visiting key trade fairs and suppliers across the country. His first stop was Chinaplas 2025, held this year in Shenzhen, Guangdong Province. With over 4,000 exhibitors from 40 countries and more than 380,000 visitors, Chinaplas is one of the world’s largest exhibitions for the polymer industry. The event provided an excellent opportunity to meet with manufacturers, suppliers, and customers from across the global plastics sector. Strengthening Ties in Qingdao and Beyond After three busy days at Chinaplas, Russell travelled north to Qingdao in Shandong Province, located on China’s Yellow Sea coast. Qingdao, famous for its Tsingtao beer and as the training ground of Britain’s greatest Olympic sailor, is also home to Gapuma’s China office. Shandong is a strategic hub for Gapuma, hosting many of the company’s established suppliers and a wide range of key industries. During his stay, Russell conducted pre-planned visits to prospective new manufacturing partners, part of Gapuma’s rigorous due diligence process, and met with existing suppliers both in Qingdao and the nearby city of Weifang. While in Qingdao, Russell – himself a very accomplished athlete – met the sibling of one of the recent Beijing Robot Marathon finishers — a memorable moment in a packed schedule!
Gapuma’s Director of Purchasing: China Visit
08 April 2025 Gapuma is pleased to announce that its Director of Purchasing, Russell Brill, will be embarking on an extended visit to China this April, further reinforcing the company’s strategic commitment to global sourcing and supplier partnerships. A key highlight of the visit will be Russell’s attendance at CHINAPLAS 2025, Asia’s leading plastics and rubber trade fair, taking place from 15th to 18th April in Shenzhen. Widely recognised as one of the world’s most influential industry exhibitions, CHINAPLAS draws over 4,000 exhibitors and thousands of industry professionals from around the globe. In addition to attending CHINAPLAS, Russell will spend 19th to 24th April in Qingdao, home to Gapuma’s China office. Located in Shandong province, Qingdao continues to serve as a strategic procurement hub for many of the company’s key sources of supply. Despite a demanding travel schedule involving multiple high-level meetings and supplier engagements across the country, Russell remains open to connecting with new partners seeking to collaborate with Gapuma. The visit reflects his ongoing dedication to sourcing excellence, product innovation, and supply chain development. Russell spoke with enthusiasm ahead of the trip: “China remains a cornerstone of our international procurement strategy. CHINAPLAS offers an invaluable opportunity to identify new technologies, strengthen ties with trusted partners, and remain ahead of market trends.” Gapuma will be sharing updates throughout the visit via its latest news bulletins and social media platforms. Stay tuned for exclusive insights as Russell engages with industry leaders and explores new opportunities for collaboration.